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America, The US, & the United States of America

“America” refers to two continents, containing a wide assortment of nations, people, and languages. Write “US” or “USA.” However, it is perfectly acceptable to call US residents “Americans.” Don’t use “The States.” It’s far...Read More

Mobile devices, iPhone, iPad, & Android

Avoid branded names for specific devices, like iPhone, iPad or even Android device, unless a product or service is limited to that particular platform. “Mobile devices” refers to phones and tablets collectively. If you need to differentiate between phones and tablets,...Read More

Area & square footage

Begin with the Imperial measurement, followed by the metric. Imperial: square feet (abbreviated as “sq. ft.”) Metric: square meters (abbreviated as “sq. m.”) Example Stay in a 625 sq. ft. (58 sq. m.) King Bed Suite. See also Abbreviations &...Read More


The ampersand (&) is an elegant, space-saving alternative to “and” in titles, menus and navigation elements. However, it does not belong in general writing. Take care when writing about our brands, partners, and other companies: logos and branded...Read More


No U.S. state permits the provision of free alcoholic beverages and many states regulate the advertising of alcohol. Some states permit alcohol to be provided as part of the rate (e.g., the room rate for Embassy Suites Hotels includes a Manager’s Evening Reception at...Read More


If you’re only mentioning a single airport, use its full title, including the IATA code. However, it’s better to be concise when listing multiple airports that have commonly abridged names, like LAX and JFK. Where no commonly abridged name exists, use the airport’s...Read More

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